Anti-Spam Policy

1 Our Commitment to Anti-Spam

Sleeping Easy is deeply committed to maintaining the highest standards of email communication and respecting the digital space of every individual. We recognize that your inbox is personal, and we treat it with the utmost respect and care.

We will never purchase, rent, or trade email lists from third parties. Every email address in our database has been voluntarily provided to us by individuals who have expressed genuine interest in our sleep therapy services. We believe in building relationships based on trust and consent, not on intrusive or unwanted communications.

Our commitment extends beyond mere compliance with anti-spam laws. We strive to be leaders in ethical email marketing by ensuring that every communication we send provides real value to our subscribers. Whether it's educational content about sleep health, updates about our services, or personalized recommendations, we aim to make every email worth your time and attention.

2 Definition of Spam

Spam refers to unsolicited commercial electronic messages sent in bulk to individuals who have not given explicit permission to receive such communications. Understanding what constitutes spam is essential to our mission of maintaining clean and respectful email practices.

Under our definition and applicable laws, spam includes emails sent without the recipient's prior consent, messages that contain false or misleading header information that disguises the sender's identity, emails lacking clear identification of the sender's business, communications without a valid physical postal address, and messages that do not provide a clear and functional way to opt out of future emails.

We also consider certain practices to be spam-adjacent and avoid them entirely. This includes sending emails that are deceptive in subject lines or content, continuing to send emails after an unsubscribe request has been made, or using harvested email addresses from websites or social media without permission. Our definition of responsible email communication goes beyond the minimum legal requirements to ensure we maintain the trust and respect of our community.

3 Our Email Practices

Every email communication from Sleeping Easy adheres to strict ethical and legal standards that protect your interests and respect your preferences. We have implemented comprehensive practices to ensure that our emails are welcome, valuable, and transparent.

We only send emails to individuals who have provided explicit consent through one of several clearly defined methods. This includes signing up through our website contact form, creating an account to access our services, subscribing to our newsletter or blog updates, registering for one of our webinars or educational events, or becoming a client of our sleep therapy services. In each case, the opt-in process is clear, transparent, and requires an affirmative action on your part.

Every email we send includes clear identification of Sleeping Easy as the sender, using our official domain and branding. We provide our valid physical postal address in Mumbai, India, in every commercial email, as required by law. Our subject lines accurately reflect the content of the email without deception or misleading language. We include a prominent and easy-to-use unsubscribe link in every marketing email, and we honor all unsubscribe requests within 10 business days, though typically much faster.

4 Data Protection and Privacy

Your email address and associated personal information are treated with the highest level of security and confidentiality. We understand that your email address is personal data that requires responsible handling and robust protection measures.

We store your email address securely using industry-standard encryption both in transit and at rest. Our email database is protected by multiple layers of security including firewalls, access controls, and regular security audits. Only authorized personnel who require access to perform their job functions can view subscriber information, and all staff members are trained on data protection and privacy requirements.

We will never sell, rent, lease, or trade your email address to third parties for their marketing purposes. Your email address is used solely for communications from Sleeping Easy or essential service providers who help us deliver our email communications (such as our email service platform). These service providers are bound by strict confidentiality agreements and are only permitted to use your data for the specific purposes we authorize.

We retain your email address and communication preferences for as long as you remain subscribed to our communications or as long as you maintain an active account with our services. If you unsubscribe, we retain your email address in a suppression list to ensure we don't accidentally re-add you to our mailing list, but we cease all marketing communications immediately. If you request complete deletion of your data, we will permanently remove your information from all systems within 30 days, except where we're required by law to retain certain records.

5 Third-Party Marketing

Sleeping Easy maintains strict policies regarding third-party marketing to protect you from unwanted communications and to maintain the integrity of our email practices. We believe your trust is invaluable, and we will never compromise it by sharing your information irresponsibly.

We do not share, sell, or rent your email address to third-party companies for their independent marketing purposes. This means you will never receive marketing emails from other companies as a result of providing your email address to Sleeping Easy. Your email address is used exclusively for our own communications and for essential service delivery by our carefully vetted service providers.

On rare occasions, we may partner with reputable organizations that align with our mission of improving sleep health and wellness. If we ever decide to include third-party promotional content in our emails, we will clearly identify it as such, and you will have the option to opt out of emails containing third-party promotions while continuing to receive our own content. We will never allow partners to directly access your email address or send emails on our behalf without explicit, separate consent from you.

We work with certain trusted service providers to help us send and manage our email communications, including email service platforms, analytics providers, and customer relationship management systems. These providers are carefully selected based on their security practices and privacy commitments. They are contractually obligated to use your information only for providing services to us and are prohibited from using your data for their own purposes or sharing it with others.

6 Reporting Spam or Abuse

If you believe you have received spam from Sleeping Easy or someone claiming to represent us, we want to know about it immediately. We take such reports very seriously and will investigate thoroughly to protect both you and our reputation.

Please report any suspected spam or abuse to us at hello@sleepingeasy.net. When reporting, please include the full email with headers if possible, the date and time you received the email, and any other relevant details that can help us investigate. We will acknowledge your report within 24 hours and investigate the issue promptly.

Common signs that an email may not be legitimately from us include requests for sensitive personal information, urgent language pressuring you to act immediately, poor grammar or spelling errors, generic greetings like "Dear Customer" instead of your name, and suspicious attachments or links. If anything seems off, please contact us directly through our official website or phone number to verify the email's authenticity before taking any action.

7 Legal Compliance

Sleeping Easy is committed to full compliance with all applicable anti-spam and email marketing laws and regulations. We operate in accordance with multiple frameworks to ensure we meet the highest standards regardless of where our subscribers are located.

We comply with the CAN-SPAM Act of 2003 in the United States, which requires that commercial emails include accurate sender information, provide a clear way to opt out, honor opt-out requests promptly, and avoid deceptive subject lines or misleading content. We meet and exceed all requirements of this legislation in every email we send.

We comply with the General Data Protection Regulation (GDPR) for subscribers in the European Union and European Economic Area. This includes obtaining explicit consent before sending marketing emails, providing clear privacy notices, honoring data subject rights including access and deletion, and maintaining detailed records of consent. We implement appropriate technical and organizational measures to protect personal data.

We comply with India's Information Technology Act 2000 and related regulations, including provisions regarding electronic communications and data protection. As an Indian-based company, we ensure our practices align with domestic legal requirements and emerging privacy regulations.

We also respect other international anti-spam laws including Canada's Anti-Spam Legislation (CASL), Australia's Spam Act 2003, and various other national and regional regulations. Our practices are designed to meet the strictest standards globally, ensuring compliance regardless of where our subscribers are located.

8 Contact Us

If you have any questions, concerns, or feedback about our Anti-Spam Policy or our email practices, we encourage you to reach out to us. We're committed to transparency and are happy to address any issues or questions you may have.

For general inquiries about this policy, please contact us at hello@sleepingeasy.net. To report suspected spam or abuse, contact hello@sleepingeasy.net. For security concerns or potential phishing attempts, reach out to hello@sleepingeasy.net

You can also reach us by phone at +919384968787 during our business hours (Monday to Friday, 9:00 AM to 6:00 PM IST), or by mail at our physical address: 3W, Chowthri Nagar, Valasaravakkam, Chennai.

We value your feedback and take all communications seriously. Our team is dedicated to ensuring that our email practices remain respectful, compliant, and beneficial to our subscribers. Your input helps us continually improve our services and maintain the trust you've placed in us.